Identity Solutions is R. Designs' Blog where we discuss challenges to online businesses

+ best practices to stand out in your online presence as a small business.

We offer tips & tricks to get the most bang for your buck while still looking as professional as possible to your 'Super Fans.'

Identity Solutions

A laptop computer is sitting on a wooden table next to a cup of coffee.
By Riley Conti • July 7, 2025
Photo via Adobe Stock
a blue and orange badge that says featured on panda
March 5, 2024
We are thrilled to announce that R. Designs has been recognized as the top graphic design firm in Texarkana, TX, by Pandia's Online Directory. Out of 23 esteemed companies, R. Designs Txk has secured its position as a leader in the field of graphic design, branding, and website development.
person with stock brand strategy assests
By Ranessa Hendrix • July 31, 2023
Imagine brand strategy as the compass for your business. It's the master plan that guides every element of your brand, from your website design to your logo, helping you navigate the business landscape with purpose and direction. To put it simply, your brand strategy is your roadmap to success. We're discussing why this is important for every business in this article.
kermit the frog worried over a dip in website traffic
By Ranessa Hendrix • July 29, 2023
You know that feeling when you've poured your heart and soul into creating a website, but it's just not vibing with your visitors? It's like waiting for a text back that never comes - heartbreaking! But fret not, my friends, because we're about to unravel the mystery behind why your website is playing hard to get and leaving you hanging.
girls talking at a table and laughing
By Ranessa Hendrix • April 1, 2023
An effective About page can help you build trust with your audience and establish domain authority as well as credibility. Here's our top 5 Features every website 'About Page' should have.
branding checklist
By Ranessa Hendrix • January 14, 2023
How to build a brand with no audience? Here are R. Designs' top 5 tips for building a brand from the ground up! 1.) Define Your Brand. 2.) Do Your Research. 3.) Be Consistent. 4.) Be Unique & 5.) Tell Your Story.
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